17.2.16
(Week 5)
Fatin
Nadia Binti Ishak (300 422 242)
Typography
Lecture:
Last
week was a public holiday, so Mr. Vinod explain further detail about
the type expression from Facebook typography group, for our reference
:
Students,
Now
that you have chosen your words and developed your ideas for
expression, the next stage is to realize the expression digitally
using the fonts supplied.
After
digitizing the work, include a brief explanation how/why the words
chosen relates to you. Include this in your submission in the final
word document (hard copy printout and screen grab)
Students,
the task requires you to choose an appropriate font and arrange it
in a unique way so as to express the inherent meaning of the word
you chose. You may find your appropriate font from the font folio
that has been provided. Remember you are not to create a font or
distort the font when attempting to express the meaning. View the
examples I provided below.
For
those of you who haven't completed your work for this week and
uploaded it onto your respective eportfolios, you have till Friday
to do so failing which I shall mark you absent for the online class
today.
Instruction:
Type
expression (20%)Task 1: Identify 4 words that describe you. You
will then express typographically the meaning of these words without
the aid of a visual. You are only allowed to manipulate the type to
express the inherent meaning of the chosen words.
Draw
two 7cm squares on an A4 graph paper using a pencil. Ensure the
boxes are centered vertically and horizontally in the A4 paper. Do
the same for two other sheets of paper to obtain 4 squares in total.
Draw
and express you respective words. Upon approval digitize your
artworks using Adobe Illustrator and print them out. Update your
eportfolio throughout the task and ensure every aspect of the
process is documented methodically.
Marking
criteria: Your work will be judged on whether you have been
able to capture the meaning or action of the chosen words through
your designs. The designed words in the type expression task must
showcase sensitivity in balance, proportion and
composition. It must reflect the inherent meanings of the words. You
will be judged on whether you have demonstrated critical thinking
and exploration. This evidence must be visible in your postings
in the e portfolio and your in-class process work.
Process:
From
the previous e portfolio week 4, Mr. Vinod giving me feedback by
saying that i need to make changes and refer to the example given by
him, so i went through again the examples and asking few of my
classmates on how to exactly doing it, they did explain to me and i
came up with a new ideas. I did also make few changes based of the
word chosen.
Finally,
i chose four words to best describe my personality; Active,
Complicated, Stubborn and Organized.I
refer to few pictures from Google;
YouTube
videos does help too ;
Refer
to the link :
Refer to the link :
Result: By
using Graph Paper (7 x 7)
1)
Word:
Complicated (font ; Americana Std)
Reference
for expression: Spiral & Round
2)

Word
: Active (font ; Flyer Lf Black Condensed)
Reference
for expression : Star
3)
Word:
Organized (font; Italia Std Book)
Word:
Stubborn (font; Antique Olive Std - Black)

Reference
for expression: Pyramid
4)

Reference
for expression: Palm / Hand
Rationale
behind the word, complicated:
By
using Adobe Illustrator;
Personality:
COMPLICATED
5)

I
chose ‘American Std’ font for the word (COMPLICATED) .I was
referring to spiral shape, and later it turns out into a round shape,
the word is very close to each other and it shows how hard and
complicated to read it. I am a very complicated person because it is
very hard for others to understand me, I can easily change my mind,
my mood, how I dress up and others, also I am a very mysterious, and
unpredictable individuals, according to people who is close to me.
Personality:
ACTIVE
6)

Rationale
behind the word, active:
For
the word ‘ACTIVE’, I chose Flyer Lf Std B, I used
‘star’ as a reference in order to express it because, usually
star is everywhere, seem like the word active. I am a very active
person, because I cannot sit and waste time,’ in my mind, I always
want to do and achieve something, I love sports, shopping, traveling
and I am a student, mother and gym owner at the same time, I do a lot
of things at the same time, and enjoying it.
Personality:
ORGANIZED
7)

Rationale
behind the word, organized:
ORGANIZED
is the best word to describe me, for the font I chose ‘Italia Std
Book’, and I was referring to a pyramid shape, because I believe
that it will be easier for us to achieve our goals or be successful
if we are well- organized person, the bottom of the pyramid is always
bigger than getting smaller to the top, it shows that, at first we
need to do a lot of work before achieve one best result, which will
be at the very top of the pyramid. People will agree by saying that I
am a very organized person, I prefer to do things systematically and
not last minute, so I can perform better, example I will documented
information that I get in order to e successful, so others cannot
easily go against me.
Personality
: STUBBORN
8)

9)

Lastly,
for the word STUBBORN, I chose to use an Antique Olive Std – Black.
For the expression part I was using the symbol of ‘Palm’ as an
example. It is because, usually stubborn people will not listen to
others, so when others say something about them or ask them to change
their decision or attitude, they will not listen and will usually
say, ‘Talk To My Hand’, so I believe that palm is the best symbol
to express the word stubborn. According to my Husband and Parents, I
am very stubborn individuals, and I rarely follow what they said, it
is almost impossible for me to change my decision based of other
people, and people who is close to me will say that I am very
cold and have a heart of stone.
FINAL
SUBMISSION:
COMPLICATED;

ACTIVE (Re-submission
- Font (Monotype Corsiva);

ORGANIZED;

STUBBORN;

Type
Creation : Type Expression Task two
(Final
Word Type Creation)
10)

Close
-up: Type Creation (Type Expression)
11)

12)

Feedback:
From
Facebook message;
Mr.
Vinod :" Nadea, it wasn't exactly what I was expecting however
it was incorrect either. It was an interesting approach you took and
I'm very interested to hear what you have to say in the discussion
where you will get more feedback. From me and everyone else."
Feedback
in the class discussion;
After
explained in the class why my work in a such different ways, their
feedback was ;
Classmate
: According to them my approach was different and looks good,
Zamen and few others like the arrangement of word "stubborn",
which was in a palm/hand shape, it is something different and the
explanation really represent the meaning of it.
Kylie
says that for word "active", she found that the arrangement
of the letter should be adjust so easy for people to read it.
"Organized",
according to Rahula it look like an arrangement of book, that well
organized and represent the meaning.
"Complicated",
most of them agree that the arrangement is good"
Basically,
most of them says that my work in the adobe illustrator look better
and good compare to the example from the graph paper.
According
to Mr. Vinod:
Word
Organized = 'At first I wonder why organized were not arranged in a
normal way, but after listen to the explanation about the relation of
it with arrangement, it does work'.
Word
Complicated = He like it, and according to him spiral shape can be
done in circular but more complicated, but right now the round shape
is still fine.
Word
Active = 'I think u had an idea there but there is readable issue if
people don't know where to begin with, but if you arrange or place it
in a certain way and choose certain type of font, you could show the
activism there, it is challenging but you may choose italic font'.
Word
Stubborn = 'If you learning illustrator for the first time, it is not
an easy things to create, however you manage to do it and it does
look good'.
He
also add that an Antique Olive Std – Black font i used, was a
really good choice.
Reflection:
Experience;
Type
expression is somehow difficult task for me, because I don't really
understand what the task require me to do, I did few trial and error
from the previous e portfolio, and made a few changes after receiving
the feedback from Mr. Vinod
Observation;
Creativity
is really important for this task, most of the time I use YouTube as
a main reference, my hand was shaking when I try to do it on the
adobe illustrator, i need to keep referring to the YouTube video on
how to drag the word and etc., at some point I was very panicky
because the things I have created looks really ugly, then I need to
start all over again, which was really tiring.
Finding;
I
have learned a lot through the process, patience is the main
important thing when using adobe illustrator, if I'm not careful
enough things will go wrong. I did learn new things and technique on
adobe illustrator too. I have spent about few hours just to create,
one word of expression using adobe illustrator. At the end, to come
out with word of personality that best describes me is something that
i am familiar with.
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